Zmg DM, Design & Branding, Case study THE OTHER SIDE OF NEWSPAPERS by Ogilvy & Mather Frankfurt

THE OTHER SIDE OF NEWSPAPERS
The Direct marketing titled THE OTHER SIDE OF NEWSPAPERS was done by Ogilvy & Mather Frankfurt advertising agency for subbrand: ZMG (NEWSPAPER MARKETING ASSOCIATION) (brand: Zmg) in Germany. It was released in Feb 2013.

Zmg: THE OTHER SIDE OF NEWSPAPERS

Released
February 2013
Posted
February 2013
Market
Industry
Executive Creative Director
Art Director
Creative Director
Copywriter
Illustrator

Awards:

Cannes Lions 2013
Design LionsPrint and Poster AdsBronze
London International Awards 2013
PrintDirect Marketing - Business-to-Business CampaignSilver Winners

Credits & Description:

Type of entry: Graphic Design & Design Crafts
Category: Print and Poster Ads
Advertiser: ZMG (NEWSPAPER MARKETING ASSOCIATION)
Product/Service: ZMG (NEWSPAPER MARKETING ASSOCIATION)
Agency: OGILVY GERMANY Frankfurt, GERMANY
Chief Creative Officer: Dr. Stephan Vogel (Ogilvy Germany)
Executive Creative Director: Matthias Storath (Ogilvy Germany)
Creative Director/Copywriter: Lothar Mueller (Ogilvy Germany)
Creative Director: Helmut Meyer (Ogilvy Germ...

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