Audi Making of Enter Sandbox by POL Oslo
The Making of titled Enter Sandbox
was done by POL Oslo advertising agency for Audi in Norway. It was released in Feb 2017.
Audi: Enter Sandbox
Brand
Media
Released
February 2017
Posted
February 2017
Market
Industry
Production Agency
Agency
Awards:
| D&AD 2017 | ||
|---|---|---|
| Branded Content & Entertainment | Immersive | Yellow Pencil |
Credits & Description:
The Making of Audi
Audi Norway have teamed up with creative agency, POL, and digital production powerhouse, MediaMonks, to bring car enthusiasts back to the sandpit for a trailblazing VR driving experience. By combining physical installation with virtual reality, customers can test-drive the new Audi Q5 on their own self-made track in the Sandbox 2.0. The experience invites the big kid in all of us to enter the purpose-built sandpit and create a customised track. The sand is then carefully...
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