Client: SHANG XIA
Campaign Name: Le Chant du Thé
Shang Xia Artistic Director: Jiang QiongEr
Agency: Fred & Farid Shanghai
Chief Creative Officers: Fred & Farid
Associate Creative Director: Juliette Lavoix
Art Director: Pierrick Jegou
Shang Xia Supervisor: ShuShu Chen
Shang Xia Designers: Gwenaelle Lemonnier – Yueyu Ren
Account Supervisors: Guillaume Leroux –Susanna Ding
Agency producer: Zhang Jing
Photographer: Paolo Roversi
Assistant Photographers: Matteo Miani – Li Kai - Melanie Rey
Retouchers: Atelier Lumière - Filippo Roversi