Campari: Campari-posters: New Bentvanlooy

Credits & Description:

Client: Campari
Advertising Agency: FamousGrey, Belgium
Creative Team: Vanessa Hendrickx
Creative Director: Peter Ampe
Curator: Elke Helbig
Artists: Bent Van Looy
Client Service Director: Catherine De Block
Account Manager: Caroline Ropsy
Account Executive: Cato Samyn
Connection Planner: Floris Adriaenssens
Strategic Planner: Nicholas Pirard
RTV Producer: Marie Libouton
Video production - Director: Anthony Versluys
Editor: Jasper De Ryck
Digital Account & Project Manager: Florian Hoffreumon
Creative Digital Designer: Sacha Lempereur
Web developer: Arno Van Biesen
Social Media Manager: Sarah De Prez
Online Marketers: Jonas Sprengers
Digital Strategist: Wies Dickens
Managing Director PR: Kathy Van Looy
PR Director: Deborah De Klerck
PR Manager: Justine Parys
Print Producer: Christ Lannoy
Country: Belgium
Published: October 2020
Synopsis:
For the first time in 30 years, Campari collaborates once again with artists who have created their newest generation of iconic Campari-posters. They follow in the footsteps of some of the world's greatest artists of the past century and created contemporary artistic posters, inspired by Campari. Campari, the famous Italian aperitif, has always been intimately associated with art. For over a century now, some of the world’s renowned artists have created artwork for the brand. With the Campari Creates campaign, they take this tradition to a higher level. Together with FamousGrey, Campari collaborated with 5 Belgian artists, Jesse Willems, Bent Van Looy, Marie Rosen, Colin Waeghe and Joelle Dubois, and gave them total freedom in giving their own interpretation to the Campari-universe.