Category: Ambient: Stunts & Live Advertising
Advertiser: DIADEMINE
Product/Service: ANTI-AGING PRODUCTS
Agency: BBDO RUSSIA
Creative Director: Coliban Mihai
Copywriter: Ponomarev Maxim
Art Director: Ganin Pavel
Account Manager: Khmelnitskaya Tatyana
Photographer: Gavrilin Egor
Producer: Arshba Medeya
Other Credits: Managing Director/ Description of the Brief/ Idea and Result: Olga Gramolina
Date of First Appearance: Mar 30 2010 12:00AM
Entrant Company: BBDO RUSSIA, Moscow, RUSSIA
Description of Ambient execution
It was special event on the one of the Moscow street's named Old Arbat. We use street painters to create a series portraits of women walking around and to show them how Diademine products can bring them back beauty of youth.