Globe Telecom: Death Star

Credits & Description:

Media: Outdoor
Category: Telecommunications
Client: Globe Telecom
Agency: J. Walter Thompson Philippines
Country: Philippines
Chief Creative Officer: dave ferrer
Executive Creative Director: Brandie Tan
Art Director: Rica Manuel
Art Director: Macky Sanchez
Copywriter: Albert Millar
Creative Director/ art director: Javey Villones
Golda Roldan – Managing Director
Ardie Vega – Group Account Director
Denise Amora – Account Director
Kate Lee – Account Manager
Carol Pe Benito – Print Producer
Michael Gonzales – Digital Imager
Ferdinand Ortiz – Digital Imager
Christopher Cristobal – Digital Imager
Synopsis:
Star Wars fans take pride in being knowledgeable about that certain galaxy, far far away. So, when Globe Telecom with their partnership with Disney for the screening of Star Wars: The Last Jedi held their exclusive Star Wars-themed quiz night, J. Walter Thompson Philippines created a promotional poster campaign that tested the Star Wars fan's knowledge of the Force. Each poster was comprised of found images resembling certain Star Wars elements (like a Light Saber, an X-Wing, even Kylo Ren) and one challenge: "Only true fans will know."