Mac's latest campaign via Shine Auckland brings to life the different types of beers and characters within them, such as 3 Wolves, Great White Sharks and Sassy Red Roosters. The idea behind the campaign, 'Here's to Interesting.'
Media: Outdoor
Category: Drinks, alcoholic
Client: Lion Breweries
Agency: Shine Limited, Auckland
Country: New Zealand
Creative Director: Chris Schofield
Senior Art Director: Billy McQueen
Senior Copywriter: Hayley Marks