Caples Awards 2019 | ||
---|---|---|
Ambient/Guerilla/Outdoor | - | Silver |
Agency: CHE Proximity
Client: RACV
Product: Single Item Insurance
Title: Taken in Victoria
Media: OOH, Digital
Country: Australia
Date Of Campaign: March - Onwards
Background:
RACV, Australia’s most trusted insurer, had a new product to launch. RACV Single Item Insurance. It’s cover that that protects your single favourite possession, no matter where you take it.
Idea:
We reunited a young photographer with his stolen camera to...