|One Show 2017|
|Direct Marketing||Ambient: P.o.p. & In-store - Campaign||Merit|
|Graphic Design||Posters||Wood Pencil|
Brand: Refugees International Japan
Category: Public Interest, NGO
Refugees International Japan needs donations to fund its projects worldwide but collecting donations in Japan has always proven to be challenging. The refugee crisis is seen as a distant problem and rarely makes the news. So, if Japanese people weren’t reaching out to the problem, Ogilvy Tokyo decided to bring the problem to Japan with the Refugee Collection.