|Ad Stars 2017|
|Outdoor||Outdoor Craft: Art Direction||Bronze|
Brand: Sagawa Soy Sauce
Agency: Ogilvy & Mather Japan Gk
Soy Sauce was invented 600 years ago and is an essential condimentin Japanese cuisine. Sagawa Shoyu is one of the the earliestmanufacturers and located in Yanai City’s white-walled historic districtin the Yamaguchi Prefecture. The delicate balancing act of brewing inthe traditional method has been taking place there since the ‘Samurai’era. The brand is at the quality end of the spectrum. Sagawa briefedus to crea...