Sberbank Outdoor, Case study Neighborhoods by Good Moscow

The Outdoor Advert titled Neighborhoods was done by Good Moscow advertising agency for Sberbank in Russia. It was released in Oct 2016.

Sberbank: Neighborhoods

Released
October 2016
Posted
October 2016
Market
Production Agency
Service Agency
Executive Creative Director
Associate Creative Director
Designer
Designer
Service Agency

Awards:

Epica Awards 2017
Branded Content & EntertainmentNative AdvertisingSilver
DigitalOnline Campaigns – Business To Business & CorporateSilver
Cannes Lions 2017
MediaSectors: Financial Products & ServicesBronze Lion
Lions Innovation 2017
Creative DataCreative Data: Business-to-Business Data SolutionGold Lion
Red Apple International Advertising Festival 2017
Digital advertising (campaigns)Integrated campaignsSilver
Digital advertising (interactive tools)Display advertisingBronze
Digital advertising (interactive tools)B2bGold
Outdoor advertisingB2bSilver
Media projectsBest usage of the mixed mediaBronze
Golden Drum 2017
Activation programme-Golden Drum
MediaBest use of integrated mediaSilver Drum
Eurobest Awards 2017
DirectFinancial Products & Services, Commercial Public Services, B2b Products & ServicesBronze Eurobest
DirectData-driven TargetingSilver Eurobest
Creative DataData-driven TargetingSilver Eurobest
MediaData-driven TargetingBronze Eurobest
MediaUse Of OutdoorSilver Eurobest
ADCR Awards 2017
Design & CraftGraphic DesignGold
ADCE Awards 2017
Design & CraftGraphic DesignGold

Credits & Description:

Title: Sberbank. Neighborhoods
Agency: Good
Brand: Sberbank
Country: Russia
Entrant Company: Sberbank Of Russia, Moscow
Advertising Agency: Good, Moscow
Media Agency: Segmento, Moscow / Dentsu Smart, Moscow
Production Company: Hype Production, Moscow
Additional Company: Good Data New York
Executive Creative Director: Grisha Sorokin (Good Moscow)
Agency Producer: Alevtina Kirsanova (Good Moscow)
Associate Creative Director: Gleb Gl...

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