Fish Chart 2050 by The West Coast Foundation.
Client: The West Coast Foundation
Agency: Stendahls, Sweden
Chief Creative Officer: Martin Cedergren
Geo: Sweden
Synopsis:
According to a recent report, by the year 2050 there will be more plastic in the sea than fish. To help stop this rising tide of plastic, The West Coast Foundation in Sweden launches a “rubbish” initiative that targets beach-goers with a simple message: Let’s end littering on our beaches. <...