Category: Beauty
Media: Outdoor
Brand: Toni&Guy
Agency: VML
Geo: Singapore
Advertising Agency: VML, Singapore
Creative Director: Joaquim Laurel
Associate Creative Director: Savio Fonseca
Art Director: Rina Lee
Designer: Megan Soh
Published: May 2018
Synopsis:
By lengthening the standard poster, we took a traditional medium and turned it into something you can shape and style.
Posters become hair models.