| The Loeries Awards 2015 | ||
|---|---|---|
| Outdoor & Out Of Home | Ambient & Alternative Media - Type A | Bronze |
The world's first 1 Ton Coupon for Volkswagen Amarok.The Volkswagen Amarok is a tough pickup, so when we decided to give away a coupon for a free tow bar, we didn't hand out just any coupon. Ogilvy & Mather Cape Town created the world's first 1 Ton Coupon!
Category: Automotive
Client: Volkswagen South Africa
Agency: Ogilvy & Mather Cape Town
Production: Hogarth Worldwide
Country: South Africa
Chief Creative Officer: Chris Gotz
Creative Director: Jacques Massardo
Creative Director: Prabashan Gopalakrishnan Pather
Copywriter: jonathan ollivier
Art Director: Devon Bolland
Producer: Andrew Sheel
Social Marketing Manager: Adele Kruger
Agency Producer: Cecelia Barron
Editor: Robert Martin