999 Piyanping Print 999 Lipstick, 2 by Serviceplan China

999 Lipstick, 2
The Print Ad titled 999 Lipstick, 2 was done by Serviceplan China advertising agency for 999 Piyanping in China. It was released in Apr 2020.

999 Piyanping: 999 Lipstick, 2

Media
Released
April 2020
Posted
April 2020
Market

Credits & Description:

Client: 999 Piyanping
Agency: Serviceplan
Advertising Agency: Serviceplan China
Country: China
Published: April 2020
Synopsis:
The 999 Piyanping anti-itching cream is known for its soothing and moisturising effect for skin, but the traditional marketing of the product often used cliche imagery, making it difficult to connect to a younger urban audience. So Serviceplan China’s creative team were tasked with answering the question of how to break conventio...

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