B0SS Coffee Print Taxi by Clemenger BBDO Sydney

Taxi
The Print Ad titled Taxi was done by Clemenger BBDO Sydney advertising agency for B0SS Coffee in Australia. It was released in Oct 2019.
Advertising campaign for B0SS Coffee

B0SS Coffee: Taxi

Brand
B0SS Coffee
Media
Print
Released
October 2019
Posted
September 2020
Market
Australia
Industry
Coffee, Tea, Breakfast Drinks
Agency
Clemenger BBDO Sydney
Executive Creative Director
Brendan Willenberg
Senior Art Director
Rowan Foxcroft
Producer
Jo Howlett
Art Director
Willy Maitland
Producer
Kirstin Lees
Photographer
Irwin Wong

Credits & Description:

Client: B0SS Coffee
Agency: Clemenger BBDO, Sydney
Production: Mr +Positive
Executive Creative Director: Brendan Willenberg
Senior Art Director: Rowan Foxcroft
Producer: Jo Howlett
Art Director: Willy Maitland
Producer: Kirstin Lees
Studio: Greg Lamb
Studio: Simon Merrifield
Photographer: Irwin Wong
Retoucher: Steve Pratt
Senior Account Director: Rachel Robinson
Account Executive: Su-Ann Leong
Published: October 2019
Country: Australia
Synopsis:
Japanese workers are admired the world over. Our chosen talent has a dedication that manifests itself not only in complete loyalty to their job, but a mastery of their task with our coffee being their secret sauce. We photographed our talent in the midst of their work just as they happened to notice the camera with the perfect 'Bossing It' look and attitude. Everything spoke to the effortless and cool vibe of modern Japan, while the background spoke to the energy and fast paced nature of the country.