Cerca Print Annie by Euro Rscg Sao Paulo

Annie
The Print Ad titled Annie was done by Euro Rscg Sao Paulo advertising agency for Cerca in Brazil. It was released in May 2008.

Cerca: Annie

Brand
Media
Released
May 2008
Posted
May 2008
Market
Art Director
Art Director
Copywriter
Art Director
Copywriter

Awards:

Cannes Lions 2008
Press-Silver
New York Festival 2009
Print-Gold
Clio Awards 2009
Print-Silver

Credits & Description:



A unique print campaign printed with fluorescent ink, which glows in the dark. With the lights on, you see one image. When the lights are off, a new image will appear.




Advertiser: CERCA (Centro de Referência Contra o Abuso Infantil) Social Work


Agency: EuroRSCG Brasil - São Paulo


Country: Brazil


Photographer: GEISON GENGA


Art Director: daniel ...

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