Category: Clothing & footwear
Campaign name: Cheapnik Jeans: Caveat Emptor
Media: Print
Industry: Fashion
Published: June 2013
Market: Global
Language: English
Agency: Miami Ad School
Advertiser: Cheapnik
Brand: Cheapnik
Creative Director: Gerrit Gley
Art Director: Kayode Olowu
Copywriter: Babatunde Adebola
Short description:
So, how do you sell a very cheap line of jeans? Make a case for authenticity by rebelli...