Deutsche Akademie für Akupunktur e.V. Print Bodymaps, Head by McCann Erickson Berlin, McCann Erickson Frankfurt
The Print Ad titled Bodymaps, Head
was done by McCann Erickson Berlin, McCann Erickson Frankfurt advertising agencies for subbrand: Deutsche Akademie für Akupunktur e.V. (brand: Deutsche Akademie für Akupunktur e.V.) in Germany. It was released in Jul 2013.
Deutsche Akademie für Akupunktur e.V.: Bodymaps, Head
Media
Released
July 2013
Posted
July 2013
Market
Copywriter
Copywriter
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Creative Director
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Credits & Description:
To help people find out where to find a cure, this Outdoor and Print Campaign leads them to the online service of the German Academy for Acupuncture / DAA e.V.
Loosely inspired by Google maps, we developed a print campaign showing maps of body parts featuring a number of points to be stimulated in acupuncture to get rid of internal disturbances.
Country: Germany
Media: Print
Category: Health & Beauty
Advertised brand: Deutsche Akademie für Akupunktur e.V.
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