FC Zenit Print All about you by Cherezchur Moscow

All about you
The Print Ad titled All about you was done by Cherezchur Moscow advertising agency for FC Zenit in Russia. It was released in Aug 2020.
Advertising campaign for FC Zenit

FC Zenit: All about you

Brand
FC Zenit
Media
Print
Released
August 2020
Posted
August 2020
Market
Russia
Industry
Sports Teams & Events
Agency
Cherezchur Moscow
Creative Director
Denis Baranov
Creative Director
Mikhail Kotov
Creative Director
Oleg Izosimov

Credits & Description:

Client: Zenit FC
Agency: Cherezchur
Advertising Agency: Cherezchur, Moscow, Russian Federation
General Director (Zenit-Trade): Vladimir Terelyuk
Marketing Director (Zenit-Trade): Elena Myshko
Creative Director, Design Director (Cherezchur): Denis Baranov
Creative Director (Cherezchur): Mikhail Kotov
Creative Director (Cherezchur): Oleg Izosimov
Director (Directing Group SVET): Kirill Zotov
Director (Directing Group SVET): Daria Kuznetsova
Producer (Raise): Valeria Zingarevich
Location Manager (Raise): Maria Sytnik
Casting Manager (Raise): Maria Drukarova
Stylist: Cake Monste
Makeup Artist And Hair Stylist: Olga Vasilieva
Props Artist: Mikhail Domnin
Music: Roman Matukhin
Video Color Correction: Andrey Khudyakov
Photo Retouching, Color Correction: Deonis Kiroshka
Country: Russia
Published: August 2020
Synopsis:
FC Zenit, the biggest football club in Russia, has launched a capsule collection for urban life.
The idea of ​​the campaign is that the life of the new generation is a powerful stream of moments. One day spent with the urban youngsters turned into 20,000 photographs that caught Zenit FC x Karan Singh perfectly fitting into their fast paced life. A couple of months of handmade work and a thousand of the most cinematic moments have become a breathtaking stop-motion video. And the 20 most daring shots became the face of the collection.