Category: Public Interest, NGO
Media: Print
Brand: Foundation Tier im Recht
Agency: Ruf Lanz
Geo: Germany
Advertising Agency: Ruf Lanz, Zurich, Switzerland
Creative Directors: Danielle Lanz, Markus Ruf
Art Director: Isabelle Hauser
Copywriter: Markus Ruf
CGI: Carioca Studio / Visualeyes International
Account Executive: Linda Egloff
Published: December 2017
Synopsis:
The Swiss foundation "Tier im Recht" (which means: Rights for Animals) fights for animal-friendly laws and their strict enforcement in Switzerland. All pictures were entirely computer-generated.
Some animals are treated like garbage.