Greenpeople Print, Case study The Waste Measure by Cheil Sao Paulo

The Waste Measure
The Print Ad titled The Waste Measure was done by Cheil Sao Paulo advertising agency for Greenpeople in Brazil. It was released in Nov 2019.

Greenpeople: The Waste Measure

November 2019
June 2020
Chief Creative Officer
Creative Director
Creative Director
Creative Director
Executive Creative Director
Creative Director
Art Director
Production Agency


New York Festivals Awards 2020
Package & Product DesignProducts & ServicesGold
Package & Product DesignBest UseBronze
DesignBrand DesignFinalist
Clio Awards 2019
Public RelationsCause RelatedShortlist

Credits & Description:

Client: Greenpeople Juices
Advertising agency: Cheil Brazil
CCO: Claudio Lima
Managing Director: Evandro Guimaraes
Creative Director: Ricardo Miller
Creative Director: Fabio Baraldi
Creative Director: Ronaldo Jardim
ECD: Dogura Kozonoe
Creative Director: Jose Suaid
Copywriter: Marcio Bittencourt
Art Director: Victor Ferreira
Account Manager: Enya Cafe
Strategy Director: Paula Queiroz
Producers: Luzia Olive...

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