IKEA Print Dad by Iris Jakarta

Dad
The Print Ad titled Dad was done by Iris Jakarta advertising agency for IKEA in Indonesia. It was released in Mar 2017.
Advertising campaign: Human Furniture

IKEA: Dad

Brand
IKEA
Media
Print
Released
March 2017
Posted
March 2017
Market
Indonesia
Industry
Home Furniture, Department Stores & Shopping Malls
Agency
Iris Jakarta
Creative Director
Albert Chan
Art Director
Wilson Ariyaduta
Copywriter
Adri Zainuddin
Illustrator
Martina Paukova

Credits & Description:

Advertised brand: IKEA
Advert Title(s): Human Furniture (Mom, Dad and Boyfriend)
Media: Print – Magazine Press Advertising
Advertising Agency: iris Jakarta, Indonesia
Creative Director: Albert Chan
Art Director: Wilson Ariyaduta
Copywriter: Adri Zainuddin
Illustrator: Martina Paukova
Producer: Purwono
Account Planning Team: Irvan Permana, Ika Nawang Wulan
Headline and copy text: Human Furniture
Date: March, 2017
Description:
We created a series of print ads – showcasing on how various IKEA Furnitures can replace your personal problem people have been having daily, in an interesting and insightful way. Most Indonesians see furniture as something that just fills the house, but not necesarilly as a solution to their problems.