Illinois Lottery Print Zoo by Energy BBDO Chicago
The Print Ad titled Zoo
was done by Energy BBDO Chicago advertising agency for Illinois Lottery in United States. It was released in Mar 2011.
Illinois Lottery: Zoo
Brand
Media
Released
March 2011
Posted
March 2011
Market
Agency
Creative Director
Creative Director
Copywriter
Art Director
Director
Copywriter
Account Supervisor
Editor
Photographer
Credits & Description:
The Illinois Lottery is kicking off a multi-faceted marketing campaign to promote its new Cash for Life instant tickets, illustrating the lengths winners may go to so that they stay alive and keep getting cash. Energy BBDO & Proximity Chicago created the integrated campaign, with support from Proximity Chicago.
The Cash for Life suite of games includes three ticketlevels: a winning one dollar ticket earns $500 weekly, a two dollar ticket earns $1,000 weekly, and a five dollar ticket earns ...
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