INfluencia Print Buff your brain, 1 by Glory Paris

Buff your brain, 1
The Print Ad titled Buff your brain, 1 was done by Glory Paris advertising agency for INfluencia in France. It was released in Sep 2016.
Advertising campaign: Buff your brain

INfluencia: Buff your brain, 1

Brand
INfluencia
Media
Print
Released
September 2016
Posted
September 2016
Market
France
Industry
Online Press, Media & Information
Agency
Glory Paris
Art Director
Leslie Guilmin
Copywriter
Pierre Griffon
Copywriter
Lucas Perissel

Awards:

Cristal Awards 2016
MediaBest use of PrintEmerald (Bronze)

Credits & Description:

Category: Media
Media: Print
Brand: INfluencia
Agency: Glory Paris
Advertising Agency: Gloryparis, Paris, France
Creative Directors: Hugues Pinguet, Arnaud Le Bacquer
Art Director: Leslie Guilmin
Copywriters: Pierre Griffon, Lucas Perissel
Photographer: Jean Marie Cras
Editing: La Souris Sur Le Gâteau
Geo: France
Published: September 2016
Description: Today's entertainment-orientated society has really take its toll on our brain. It has become increasingly obvious that our intelligence is slowly going down the drain, and that our mind’s condition is worsening. Unfortunately, cerebral malnutrition is nothing to be joked about.This alarming observation is what INfluencia based itself upon to come up, with the complicity of Gloryparis, with a shocking campaign, aiming to make people realize what’s actually happening to their brain and to favor a more qualitative type of brain food.