Mainland Products Print 2000-Piece Puzzle by Colenso BBDO Auckland

2000-Piece Puzzle
The Print Ad titled 2000-Piece Puzzle was done by Colenso BBDO Auckland advertising agency for Mainland Products in New Zealand. It was released in Feb 2018.

Mainland Products: 2000-Piece Puzzle

Media
Released
February 2018
Posted
February 2018
Industry
Creative Director

Credits & Description:

Client: Fonterra
Group Marketing Manager: Margaret O’Sullivan
Senior Brand Manager: Lucie Baker
Digital Engagement Manager: Rob Macdonald
Agency: Colenso BBDO
Creative Director: Mike Davison
Published: February 2018
Synopsis:
Aging the perfect cheese takes patience. So Mainland created a very, very time-consuming promotion; the Mainland 2,000-Piece Voucher.
The voucher takes the form of a huge, intimidatingly difficult puzzle, that punters ha...

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