Mapfre Print Cat by Talent Marcel

Cat
The Print Ad titled Cat was done by Talent Marcel advertising agency for Mapfre in Brazil. It was released in Mar 2017.
Advertising campaign: Don't Scroll And Drive

Mapfre: Cat

Brand
Mapfre
Media
Print
Released
March 2017
Posted
March 2017
Market
Brazil
Industry
Insurance, Traffic safety
Agency
Talent Marcel
Chief Creative Officer
Joao Livi
Copywriter
Marcello Droopy Almeida
Creative Director
Rodrigo Lugato
Art Director
Leonardo Carvalho
Copywriter
Fillipe Abreu

Awards:

Cannes Lions 2017
Print And PublishingPrint: Corporate Social ResponsibilitySilver Lion Campaign

Credits & Description:

Title: Cat
Agency: Talent Marcel
Brand: Mapfre
Country: Brazil
Entrant Company: Talent Marcel, São Paulo
Advertising Agency: Talent Marcel, São Paulo
Media Agency: Talent Marcel, São Paulo
Chief Creative Officer: João Livi (Talent Marcel)
Creative Director: Rodrigo Lugato (Talent Marcel)
Copywriter: Marcello Droopy Almeida (Talent Marcel)
Copywriter: Fillipe Abreu (Talent Marcel)
Art Director: Leonardo Carvalho (Talent Marcel)
Account Director: Alex Isnengui (Talent Marcel)
Account Director: Carlos Barbieri (Talent Marcel)
Media Manager: Herbert Gomes (Talent Marcel)
Art Buyer: Mario Coelho (Talent Marcel)
Art Buyer: Daniele Sampaio (Talent Marcel)
Global Creative Director: Bruno Bertelli (Publicis Worldwide)
Published/Released: March, 2017
Entry Summary:
The understanding of this campaign is not limited to a local public in their country of origin.
Translation:
Don’t Scroll And Drive.MAPFRE. The Global Trustworth Insurance.