Agency: Leo Burnett
Advertising Agency: Leo Burnett, Saudi Arabia
Country: Saudi Arabia
Published: April 2020
Ramadan, the holy month of fasting during the daily hours, starts on the 24th of April. This begins a month where food companies must abstain from showing food in their ads to avoid temptation during fasting. Despite this, McDonald’s Saudi Arabia have created a novel new way to advertise its products without being dis...