Cannes Lions 2004 | ||
---|---|---|
Press | - | Bronze |
Eurobest 2004 | ||
Print & Other | Cars | Bronze |
Title "Navigator"
Agency El Laboratorio
City Madrid
Advertiser DaimlerChrysler
Brand Name Mercedes-Benz
Product Name Mercedes GPS Navigation System
Business Sector Automotive Accessories & Services
Country of Production Spain
Language English
Type Print
Tagline GPS navigator, as standard in all Merceds-Benz models
Creative Director Carlos Holemans
Art Director Mar Frutos
Copywriter Alfredo Negri
Account Supe...