Metro Trains Print Hair by McCann Erickson Melbourne

Hair
The Print Ad titled Hair was done by McCann Erickson Melbourne advertising agency for Metro Trains in Australia. It was released in Jun 2013.
Advertising campaign for Metro Trains

Metro Trains: Hair

Brand
Metro Trains
Media
Print
Released
June 2013
Posted
June 2013
Market
Australia
Industry
Public Transport, Mass Transit
Agency
McCann Erickson Melbourne
Copywriter
John Mescall
Art Director
Pat Baron
Illustrator
Julian Frost
Account Supervisor
Adrian Mills

Awards:

Cannes Lions 2013
Outdoor LionsBillboards & Street Furniture; Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness MessagesGold
D&AD Awards 2013
Outdoor AdvertisingPoster Advertising CampaignsYellow Pencil
Asia Pacific Advertising Festival (AdFest) 2013
OUTDOOR LOTUSTransit MediumSILVER
New York Festival 2013
Public Service AnnouncementsCivic & Social EducationBRONZE WORLD MEDAL
Spikes Asia 2013
OutdoorPublic Service, Charity & Fund RaisingSilver
PrintPublic Service, Charity & Fund RaisingBronze
Print & Poster CraftArt DirectionBronze
London International Awards 2013
PosterArt Direction CampaignSilver Winners
PrintArt Direction CampaignSilver Winners
PosterUse of Illustration CampaignBronze Winners
PrintUse of Illustration CampaignSilver Winners
PosterPublic Service/Social Welfare CampaignSilver Winners
PrintPublic Service/Social Welfare CampaignBronze Winners

Credits & Description:

Media: Outdoor
Category: Transport & Tourism
Agency: McCann Erickson
Brand: Metro Trains
Geo: Australia & NZ, Australia
Advertising Agency: McCann, Melbourne, Australia
Executive Creative Director: John Mescall
Creative Director: Pat Baron
Copywriter: John Mescall
Art Director: Pat Baron
Illustrator: Julian Frost
Account Supervisor: Adrian Mills
Producers: Mark Bradley, Cinnamon Darvall
Account Manager: Alec Hussain

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