Mucinex Print Spread facts, not fear, 1 by McCann New York

Spread facts, not fear, 1
The Print Ad titled Spread facts, not fear, 1 was done by McCann New York advertising agency for Mucinex in United States. It was released in Mar 2020.
Advertising campaign for Mucinex

Mucinex: Spread facts, not fear, 1

Brand
Mucinex
Media
Print
Released
March 2020
Posted
March 2020
Market
United States
Industry
Public Safety, Health & Hygiene
Agency
McCann New York

Credits & Description:

Client: Mucinex
Agency: McCann
Advertising Agency: McCann, USA
Country: USA
Published: March 2020
Synopsis:
Misinformation about Covid-19 is spreading almost as fast as the virus itself. There are so many voices and opinions, it’s creating confusion and heightening anxiety. As a leading cold and flu brand, Mucinex believes in empowering consumers against sickness.

Mucinex just launched ‘Spread Facts, Not Fear’ to encourage safe habits and point people to the experts. Every execution will drive to covid-19facts.com – a helpful source of up-to-date information compiled from the WHO, Johns Hopkins and other international experts. Award-winning illustrator Noma Bar was commissioned by McCann New York and McCann Health NY to create a series of iconic images to accompany the simple message, with the hashtag #SpreadFactsNotFear

Award-winning illustrator Noma Bar was commissioned to create a series of iconic images to accompany the simple message. The campaign will live across social, print and out-of-home.