This print ad from Ogilvy & Mather Cape Town simply demonstrates how wearing a lifejacket can save your life by making you much easier to spot when youâre in the water. Lifejackets not only help you stand out from the surrounding colours of the ocean, they also keep you afloat and make the NSRI's chances of finding you much greater.
Category: Health & safety
Client: National Sea Rescue Institute
Agency: Ogilvy & Mather Cape Town
Country: South Africa
Executive Creat...