Make Kiwis aware of the consequences of not having a working smoke alarm.
Client: NZ Fire Service
Agency: M&C Saatchi, Wellington
Creatives: Dave King (Executive Creative Director)
Creatives: James Bowman (Art Director)
Creatives: Dave King, Steve McCabe, Nicci Doak (Copywriter)
Creatives: stephen langdon (Photographer)
Creatives: Denny Monk (Retoucher)
Country: New Zealand
Other Credits: Account Service: Christina Mossaidis, Nick Baylis