Optimus Print Hammer by Euro Rscg Lisbon

Hammer
The Print Ad titled Hammer was done by Euro Rscg Lisbon advertising agency for subbrand: OPTIMUS MOBILE PROVIDER (brand: Optimus) in Portugal. It was released in May 2010.
Advertising campaign: Optimus Tag: Self Flagellation Machines

Optimus: Hammer

Brand
OPTIMUS MOBILE PROVIDER  (Optimus)
Media
Print
Released
May 2010
Posted
May 2010
Market
Portugal
Industry
Electronic Devices & Home Appliances, Mobile Communications
Agency
Euro Rscg Lisbon
Creative Director
Pedro Magalhaes
Art Director
Sara Ferreira
Copywriter
Jose Santos Vieira
Photographer
Filipe Rebelo

Credits & Description:

The self flagellation scheme: keep the good work, tag nonusers.
Read carefully: Tag is the only mobile tariff with no monthly fee, no limited calls and no pain.
Brand: Optimus Tag
Advertising Agency: EuroRSCG, Lisbon, Portugal
Creative Director: Pedro Magalhães
Copywriter: José Vieira
Art Director: Sara Ferreira
Photographer: Filipe Rebelo