Country: México
Client: PETA
Idea: The Payback
Agency: Archer Troy
Creative VP: Mike Arciniega
General Creative Director: Abraham Quintana Garay / Carlos Fernández Oxté
Creative Director: Pedro Molina / Bruno Oliver
Copywriter: Mike Arciniega
Art Director: Pedro Molina / Bruno Oliver
Account Director: Mariana Torrijos
Agency Producer: Javier Velázquez / Regina Rueda
Photographer: Claudio Napolitano
Executive Producer: Ada Oderman
Producer: Mónica Moreno
Art Director & Wardrobe: Pau Malo
Visual Effects & Makeup: Gustavo Adolfo González / Johangrid Barboza / José Carlos Martínez
Synopsis:
who is the real animal?
More than 60 billion animals are murdered for human consumptions worldwide every year.
Are you still hungry?