Brand: Pfizer
Media: Print
Category: Pharmaceutical
Agency: Saatchi & Saatchi
Geo: Italy
Pfizer Italia: Genealogical Tree
Advertising Agency: Saatchi & Saatchi, Italy
Executive Creative Director: Agostino Toscana
Art director: Alessandro Dante
Copywriter: David Conti
Account team: Raffaella Rosati, Giuseppe Colasurdo
Photography: FM Photographers
Published: October 2014