LIA 2016 | ||
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Verbal Identity | Tone of Voice | Gold Winner |
Entrant: Mother, London
Brand: PG Tips
Product or Service: Product
Launch Date: Nov 2015
Corporate Name of Client: Unilever (PG Tips)
Agency Account Director: Natalie Hopkins
Agency Planner: Dan Broadwood
Agency: Mother, London
Executive Creative Directors: Mark Waites/Robert Saville/Ana & Hermeti Balarin
Creative Directors: Dave Dye/Nick Hallbery/David Colman
Copywriters: Chris Vernon/Hannah Tarpey/James Sellick
Art Directors: Ha...