Category: Public Interest, NGO
Media: Print
Brand: Red Cross
Agency: MullenLowe
Geo: Romania
Advertising Agency: MullenLowe, Bucharest, Romania
Creative Director: Damian Nunez
Art Director: Valentin Ionescu
Copywriter: Radu Nantu
Photographer: Silviu Antohe
Published: August 2018
Synopsis:
Kids and their toys. The joy and worst nightmare for a parent. You never know where that small soldier or that action figure can end up. Nose, ear, mouth. For whatever your little explorer tries to do, you better be prepared. Red Cross Romania offers First Aid Training Courses specifically designed to address common situations with toddlers. Because if their heroes disappear, another hero needs to step in.
Be the hero when their heroes hide away. Red Cross, First Aid Courses for Parents.