Salvation Army: The President

Credits & Description:

Anyone can suffer misfortune. Even a president. The person in this picture is former President of Finland, Mrs. Tarja Halonen. Salvation Army Finland wanted to increase empathy and willingness to help. Poverty is a growing problem also in Finland. Campaign site: http://www.autaihmista.fi. Agency: Make It Simple, Helsinki
Campaign: Tarja Halonen, Former President Of Finland.
Media: Print
Category: Charities & appeals
URL: http://www.autaihmista.fi
Client: Salvation Army
Product: Charity
Agency: Make it simple, Helsinki
Country: Finland
Creative Director: Jarkko Tuuri
Creative Director: Jukka Mannio
Producer: Kirsi Pärni
Account Director: Pia Eiro
Photographer: Anton Sucksdorff
Retoucher: Kasimir Häiväoja
Client: Anne Fredriksson
Client: Joona Junkkari
Production Company: Left&Right Helsinki