Eurobest 2008 | ||
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Design | Broadcast Design & Graphics & Digital Design | Eurobest Silver |
Brief: Sony Ericsson was one of the main sponsors of the MTV EuropeMusicAwards 2007. A really spectacular designed campaign was required. Objectives: For several nights before the EMAs, we projected films onto over 50 Munich landmarks. These films showed a graffiti artist spraying huge works of art. And branding them with the MTV and the Sony Ericsson logos! The Bavarian Prime Minister's office, Victory Gate, Pinakothek, police stations, the Olympic tower were «sprayed» this way for the f...