Sony Print Commode Phone by ITSA Brand Innovations Ltd
The Print Ad titled Commode Phone
was done by ITSA Brand Innovations Ltd advertising agency for subbrand: Sony Xperia M4 Aqua (brand: Sony) in India. It was released in Apr 2016.
Sony: Commode Phone
Brand
Media
Released
April 2016
Posted
April 2016
Market
Art Director
Director
Account manager
Copywriter
Production Agency
Credits & Description:
Media: Print
Category: Telecommunications
URL: https://www.dirtyphones.org/
Client: Sony
Agency: ITSA Brand Innovations Ltd.
Production: MAP (Manoj Adhikari Productions)
Country: India
Director: Emmanuel Upputuru
Chief Creative Officer: Emmanuel Upputuru
Art Director: arnab ray
Copywriter: Pablo D'Costa
Account manager: Shamsul Haq Zubairi
How did we launch the waterproof Sony Xperia M4 Aqua? By not talking about it all. Instead, we warned users about how filthy smartphones are by making a public service announcement. Then we introduced the Sony Xperia M4 Aqua - the phone that can be washed.