Staples Print Highlighters by David Buenos Aires

Highlighters
The Print Ad titled Highlighters was done by David Buenos Aires advertising agency for Staples in Argentina. It was released in Oct 2018.

Staples: Highlighters

Brand
Media
Released
October 2018
Posted
March 2020
Market
Industry

Credits & Description:

Media: Print
Brand: Staples
Agency: David
Geo: Argentina
Advertising Agency: David, Buenos Aires, Argentina
Creative Directors: Ignacio Ferioli, Joaquín Cubría
Art Director: Emilio Vélez Bermeo
Copywriter: Eduardo Antonio Muñoz Bozo
Photographers: Jitze Couperus, Harrison Lingren
Additional Credits: Emanuel Abeijón
Published: September 2018
Synopsis:
We took the headquarters of three of the world's largest companies to show in a simple and straightforward way how they contrast their millions of dollars, thousands of employees and technology with office supplies that are both simple and yet indispensable.
It’s been 25.105 employees, $89.68 BN market value, 61MM lines of code, and they still need highlighters.