Caples Awards 2019 | ||
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Integrated | - | Finalist |
Agency: Oliver UK
Client: The Guardian
Product: Soulmates
Title: Playing Cupid For The Ideologically Suited
Media: Digital/Social/Press/OOH
Country: UK
Date Of Campaign: 14.02.2018
Background:
The Guardian's dating service has introduced plenty of lefties looking for love over the years. However, as the service started as a classified section in the paper, it risked being left behind as more and more online dating services launched.
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