The Samaritans Print, Outdoor School Bully by Y&R Shanghai

School Bully
The Print Ad titled School Bully was done by Y&R Shanghai advertising agency for The Samaritans in China. It was released in Apr 2016.

The Samaritans: School Bully

Released
April 2016
Posted
April 2016
Market
Copywriter
Art Director
Executive Creative Director
Art Director
Illustrator
Account Supervisor
Copywriter
Account Supervisor
Associate Creative Director
Associate Creative Director

Awards:

Cannes Lions 2016
OutdoorBillboards & Street Posters: Charities, Public Health & Safety, Public Sector & Awareness MessagesSilver Lion Campaign
OutdoorOutdoor Poster Craft: IllustrationBronze Lion Campaign
Lions Health 2016
Health And WellnessEducation & Services: Education & AwarenessBronze Lion Campaign
Spikes ASIA 2016
OutdoorBillboards & Street Posters: Public Health & Safety, Public Awareness MessagesBronze Spike Campaign
Print & Outdoor CraftPrint & Outdoor Craft: IllustrationGold Spike Campaign
Print & Outdoor CraftPrint & Outdoor Craft: Art DirectionSilver Spike Campaign

Credits & Description:

Titile: School Bully
Agency: Y&R Shanghai
Brand: The Samaritans
Country: China
Advertising Agency: Y&R Shanghai
Entrant Company: Y&R Shanghai
Media Agency: Y&R Shanghai
Pr Agency: Y&R Shanghai
Production Company: Y&R Shanghai
Executive Creative Director: Ong Kien Hoe (Y&R Shanghai)
Art Director: Doris Yu (Y&R Shanghai)
Art Director: Kittisak Poonnotok (Y&R Shanghai)
Managing Director: Annie Boo (Y&R Shanghai)
Copywriter: Cindy Xie (Y&R Shanghai)
Account Director: Justin Dee (Y&R Shanghai)
Illustrator: Jc Galag (Jc Galag)
Associate Creative Director: Chia Yu Chou (Y&R Shanghai)
Account Supervisor: Keaven Huang (Y&R Shanghai)
Copywriter: Adam Miranda (Y&R Shanghai)
Associate Creative Director: Eric Shi (Y&R Shanghai)
Account Supervisor: Geoffrey.Lin (Y&R Shanghai)
Chief Strategy Officer: Stephen Drummond (Y&R Shanghai)