Toy Kingdom Print Medical Aid Form by Canvas Cape Town

Medical Aid Form
The Print Ad titled Medical Aid Form was done by Canvas Cape Town advertising agency for Toy Kingdom in South Africa. It was released in Oct 2013.

Toy Kingdom: Medical Aid Form

October 2013
October 2013
Creative Director
Art Director

Credits & Description:

This campaign from Canvas South Africa encourages parents to make the most of their kids' childhoods by exploring the juxtaposition between the magical world of a child's imagination and the harsh, mundane realities of adult life. We gave a group of four year olds the most mundane paperwork to fill in. This campaign is the result. Adulthood is inevitable, but while theyâre kids and they know nothing of its petty frustrations, let them play.
Category: Other
Client: Toy Kindom

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