Toyota: Design & Branding

Credits & Description:

AGENCY DENTSU INC. / Tokyo
CLIENT TOYOTA L&F CHUBU Inc.
ART DIRECTOR Yusuke Koyanagi
WRITER Kunihiko Mishima
CREATIVE DIRECTOR Masahisa Nakamura
DESIGNER
Katsuhiro Uto
Junko Yoshida
PRODUCTION COMPANY
Dentsu Creative X Inc. / Tokyo
Dentsu On Demand Graphic Inc. / Tokyo
PRODUCER
Maroya Ioki
Shinya Tamura
AGENCY PRODUCER
Yumeno Suzuki
Ryohei Morimoto
Kazuki Shiogo
TAGS: AUTOMOTIVE / CARS / MOTORCYCLES / TRUCKS
Background overview :
Overcoming the barriers of distance and time, food from around the world makes its way to japan, and then back out into the world again. The evolution of japanese cuisine is inseparable from the evolution of food distribution. And this nation that boasts a culinary culture famous throughout the world, also boasts a world-class system of food distribution. Cheaper, cleaner, fresher. These illustrations portray the flow of food products so vibrantly they nearly dance off of the page.