UNICEF (United Nations International Children’s Emergency Fund) Print Slut by Prolam Y&R Santiago

Slut
The Print Ad titled Slut was done by Prolam Y&R Santiago advertising agency for subbrand: Unicef Foundation (brand: UNICEF (United Nations International Children’s Emergency Fund)) in Chile. It was released in Jul 2013.
Advertising campaign for UNICEF (United Nations International Children’s Emergency Fund)

UNICEF (United Nations International Children’s Emergency Fund): Slut

Brand
Unicef Foundation  (UNICEF (United Nations International Children’s Emergency Fund))
Media
Print
Released
July 2013
Posted
July 2013
Market
Chile
Industry
Charities, Foundations, Volunteers, Human Rights
Agency
Prolam Y&R Santiago
Photographer
David Calderon
Art Director
Claudio Campistó - Sergio Araya Caneo

Awards:

Cannes Lions 2013
Press LionsProduct & Service; Public Awareness MessagesGold
Press LionsCraft; PhotographyGold
London International Awards 2013
PrintPublic Service/Social Welfare CampaignBronze Winners
ADC Awards, 2014
AdvertisingPress Craft - Art DirectionSilver
AdvertisingPress - Newspaper Consumer AdvertisementSilver
The International ANDY Awards 2014
Out of homePublic ServiceSilver Campaign
Out of homePhotographySilver Campaign
One Show 2014
Advertisingnewspaper / full Page or Spread - CampaignMerit Pencil
AdvertisingPublic Service - Outdoor / Outdoor - CampaignMerit Pencil
The New York Festival, 2014
OutdoorPhotographySecond Prize Award
PrintPhotographySecond Prize Award
OutdoorCorporate Image, Information & RecruitmentThird Prize Award
PrintCorporate Image, Information & RecruitmentSecond Prize Award

Credits & Description:

Media: Print
Category: Public interest
Agency: Y&R
Brand: Unicef
Geo: Americas, Chile
A child who learns is a teacher who teaches.
Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Directors: Alvaro Becker, Francisco Cavada, Emerson Navarrete
Copywriters: Jaime Diaz, Tomás Almuna, Andrés Acevedo
Art Director: Sergio Araya
Photographer: David Calderon
Other Credits: Silvana Mercado

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