Client: United Way
Agency: Wunder
Advertising Agency: Wunder, Halifax, Canada
Creative Director: Stephen Flynn
Director Of Strategy: Mike Postma
Country: Canada
Published: May 2020
Synopsis:
United Way Halifax wanted to highlight the impact of a pandemic on the lives of people experiencing homelessness in our city. To provide some perspective on this issue, we changed the world’s most popular ‘Stay Home’ Instagram sticker to instead read ‘N...