United Way Print One Hundred Thousand, 3 by Wunder Halifax
The Print Ad titled One Hundred Thousand, 3
was done by Wunder Halifax advertising agency for United Way in Canada. It was released in Dec 2020.
United Way: One Hundred Thousand, 3
Brand
Media
Released
December 2020
Posted
December 2020
Market
Agency
Credits & Description:
Client: United Way Halifax
Advertising Agency: Wunder, Halifax, Canada
Country: Canada
Published: December 2020
Synopsis:
There are over 100,000 people in Halifax Regional Municipality in need of support. While that is a really big number, it can be hard for people to grasp the true scale. So we created several installations to visually show just how big that number is. These creations included a giant 107 foot long banner, a powerful video of a printer, and an impactful long scrolling website.
Each randomly generated name represents one person in our community lacking the safety, healthy food, housing stability, belonging, mental health support, or connection they need to live well.