Volkswagen Print Kid by DDB Buenos Aires
The Print Ad titled Kid
was done by DDB Buenos Aires advertising agency for Volkswagen in Argentina. It was released in Mar 2018.
Volkswagen: Kid
Brand
Media
Released
March 2018
Posted
March 2020
Market
Industry
Agency
Credits & Description:
Category: Automotive
Media: Print
Brand: Volkswagen
Agency: DDB
Geo: Argentina
Advertising Agency: DDB, Argentina
Chief Creative Officers: Adrián Piattoni, Facundo Varela
Art Director: Gonzalo Palma
Copywriter: Agustin Fernandez Madero
Retouch: Pablo Romanos
Published: February 2018
Synopsis:
More than 25% of road accidents are caused by fatigue. Falling asleep can be as dangerous as crossing a deer, a child or running into a collapse. Luckily, Volkswagen has its Sleep Sensor technology which monitors our way of handling, our eyes and facial gestures, alerting us when we need a break.
So our dreams won't become a real problem.
Dream can be a real problem.
Volkswagen Sleep Sensor.